Did you know that over 72% of Americans have a social media account? Most of us have multiple social media profiles that we use several times a day. This includes Facebook, Instagram, YouTube, Tik Tok, Pinterest, Twitter, and more.
However, we’re here to talk about just one of these platforms – Instagram.
Instagram is an amazing social media app that you can use to build your wealth. Whether you’re looking for Insta success in promoting your business or because you want to become a social media influencer, it’s all about visibility and engagement.
But how can you go about creating a successful Instagram page?
We’re can help you answer that question. Keep reading for a quick guide on how to be successful on Instagram.
First, let’s talk about the frequency in which you post and use the Instagram app, as it directly affects your success. Think about posting content on Instagram like going on a diet.
In the same way that you can’t achieve your weight loss goals if you’re only sticking to your diet two days a week, you can’t find Insta success without consistently posting content. Frequent content will keep your viewers engaged while making the Instagram algorithm happy. This will help ensure visibility.
2. Quality Content
Now, we need to discuss the quality of your content. The Instagram algorithm is complex. However, one thing you should know is that your content will achieve higher visibility if you have a high level of engagement in the first few hours of posting.
This means you need to cater to your audience. Post high-quality, well-thought-out content designed specifically for your followers. Click here for additional tips to get more likes on Instagram to accelerate your success.
3. Hashtag Usage
If you don’t know already, hashtag usage plays a vital role in reaching audiences outside of your immediate followers. Successful brands on Instagram use both broad and niche hashtags.
For example, if you’re trying to promote a travel page, you should use “travel.” However, there are millions of hashtags using travel and your post will get lost in the sea of similar posts. As such, you need to add more specific hashtags, like the name of the area, the type of travel, etc.
However, you need to be careful when using hashtags because the Instagram algorithm will punish you if you use the same ones over and over again. The algorithm will view your profile as an AI account if it sees the same hashtags on repeat and in the same order.
Finally, if you want Insta success on your account, you need to make your content uniform and easily recognizable. Many Instagram influencers use the same style of photos and videos for all of their posts. This is a form of branding.
It helps people who follow you spot your posts, even if they’re just on the explore page. Using the same unique filter on all of your posts will also help unify your page, creating a visually appealing aesthetic users love to see.
Looking for Insta Success?
Measuring Instagram success can be difficult. Some people evaluate their success according to their number of followers. However, other social media influencers will tell you it’s all about engagement metrics.
In truth, both are important for Insta success. The more followers you have, the more you can charge affiliate companies to promote their brand on your page. However, most companies will also want to see a high level of engagement, because it shows that your audience cares about what you have to say.
And if you’re looking for more social media tips or business advice, look through the rest of our blog before you go. We have tons of articles created to help entrepreneurs like you.